As you know, online retail is much like the brick-and-mortar experience, albeit in a virtual world. The shelves need to be stocked. The inventory needs to be updated across all online stores and marketplaces. Of course, the online buyer doesn’t carry out the product, so shipping and order fulfillment are added into the mix. And to up the ante a bit, the buyer’s experience better be positive, because the instant gratification of sharing an online review—good or bad—is just a click away.Now #sellers can build #ecommerce businesses that last and grow. #Webgility #ecosystem Click To Tweet
While online retail is often thought of as the land of opportunity, the speed at which e-commerce has developed has flooded the industry with tools meant to solve for every challenge. Nowadays, every necessary function of selling comes with its own SaaS application, desktop software, or platform—point of sale, shopping carts, and marketplaces; bookkeeping and accounting; email marketing and customer relationship management; payment processing; shipping and fulfillment; and inventory and warehouse management to name just a few. Without each of these vital tools, a business doesn’t exist, but running back and forth between these disconnected applications can exhaust and frustrate even the most enthusiastic seller.
The resulting side effect of this well-intended overcorrection is commonly known as app fatigue. In its mildest form, this unfortunate state of SMB chaos simply dampens the joy of selling online, and at its most severe and tragic, app fatigue causes dreaded e-commerce burnout. Sound familiar?
For 10 years, we at Webgility have had a front-row seat from which to study thousands of e-commerce businesses and millions of online orders. This has put us in the unique position to cure what ails online sellers. As an antidote for app fatigue—one that gives sellers like you a useful, sustainable way to grow their business—we’re thrilled to announce the creation of the e-Commerce Ecosystem. This high-powered, collaborative network of best-in-class e-commerce business applications streamlines all online operations so you can focus on strategically growing your business. Hand-picked for their excellence in specialized categories of online selling—sales, accounting, inventory, and shipping—the industry leaders that make up the e-Commerce Ecosystem stand united to change the lives of sellers for the better. By seamlessly integrating all aspects of e-commerce, together we bring efficiency and order to otherwise chaotic workflows and business operations. Download our whitepaper and learn how to make eCommerce management easy.
Retailers can finally step away from app fatigue and focus on doing the things they love and be more successful. In fact, it is our belief that any online seller who uses the Ecosystem to build their business will enjoy both long-term sustainability and an unlimited ability to scale. Until businesses reach revenue to $50 million, the e-Commerce Ecosystem will act as a “virtual ERP,” providing all the business intelligence, financial insight, and operational stamina of a larger, costlier integrated system.
In the coming months, we look forward to announcing the first official brands to join the Ecosystem. Contacted by invitation only, this esteemed group has been vetted as the ideal candidates in each of the specialized retail verticals and also specifically selected to represent best-in-class applications to make up an optimum technology stack for online merchants.
We are very excited to present the e-Commerce Ecosystem, so together we can improve online selling and build better businesses.