Our data team analyzed the order volume across a random sample of 600 merchants in the US to get a sense of the impact of Covid-19 on small businesses in ecommerce.
Using the week of January 5, 2020 as a baseline, we compared how order volume changes on a weekly basis.
TLDR, COVID-19 is helping some categories while significantly hurting others.
Most positively impacted |
Most negatively impacted |
- Arts & Craft
- Automotive
- Education
- Electronics
- Food & Beverage
- Furniture
- Gifts & Speciality
- Guns & ammo
- Health & Beauty
- Home & Garden
- Industrial Equipment
- Music, Books & DVD
- Sports & Recreation
- Toys & Games
|
- Apparel
- Jewelry & Accessories
- Office & Stationary
- Wholesale
|